How it works
Answer 18 questions on your current situation and capacity to leverage your expertise to produce an overall score highlighting your strengths and greatest areas for improvement.
Your ability to leverage your expertise is easy to improve when you can identify and benchmark your current performance. With the answers provided we can produce more effective advice on next steps to improve your score for next time. Our results page is packed with useful information so you can start make a greater impact straight, away!
- Have a solid strategy for leveraging your expertise
- Have client clarity for who your programs will target
- Create a signature solution to standout and
- Design and ecosystem of learning experiences
... and more!
You’ll be scored against the six key pillars of our Blue Ocean Formula:
Solid Strategy
Having a clear digital strategy the details the WHY and HOW of your online course or program.
Client Clarity
Having understanding of the market position and the persona of who the online course or program will be developed for.
Signature Solution
Packaging your intellectual property into a product that easily expresses the outcome and value that you provide.
Experience Ecosystem
Creating an ecosystem of learning experiences that will engage and delight strangers, suspects, prospects and clients.
Selling System
Implementing a system to engage the people who don’t know you yet, and attract the people who are problem aware.
Technology & Tools
Having a learning platform to deploy your online course, & content delivery tools for generating desire in your offer.
